#ads

What this server has with the tag: posts by people here, and posts from elsewhere that reached it. There's more of it on tooting.ch, helvede.net.

JWcph, Radicalized By Decency@jwcph@helvede.net

RE: mamot.fr/@pluralistic/11745585

"The problem here isn't advertising, it's surveillance. The ad-tech sector has convinced advertisers that targeting ads to users rather than content will massively improve ad performance. The evidence for this is very poor: targeted ads improve clickthrough rates by less than 5% (relative to content-based ads that relate to the substance of the page you're looking at), and they're incredibly expensive (and very dangerous!) to serve." - @pluralistic

Mamot - Le Mastodon de La Quadrature du NetCory Doctorow (@pluralistic@mamot.fr)Attached: 1 image More than half of all internet users have installed an ad-blocker; Doc Searls calls it the largest consumer boycott in history. -- If you'd like an essay-formatted version of this thread to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, track…